It really begs a couple of questions, is a blog without comments a blog? To his credit he leaves trackback turned on, which certainly enables a degree of interaction and interconnection. Most militants of the social-media revolution that is afoot believe that it should all be open, conversational, dare I say naked etc. But hey, Seths a well known author and doesn’t need to answer to anyone, he sells enough books without needing to “participate” in the conversation.
I think the reason Seth is getting flak is because he has been a poster child for new thinking in marketing since he wrote permission marketing, and many people who are jumping on the ‘new’ marketing/social-marketing co-creation bandwagon somehow believe that Seth should be leading that charge as well. Maybe Seth is more a follower of the ‘auteur’ theory of blogging, and not the co-creation theory.